Client Success Story
SEO program delivers 406% increase in Google page #1 rankings, surge in site traffic and new patients.
American Health Imaging (AHI) needed to amplify online brand awareness and drive patient demand for its premier MRI, CT Scan, X-Ray and PET Imaging services. AHI recognized that securing page-1 organic Google rankings was critical to this success. They needed a digital marketing partner with proven medical and healthcare marketing experience. So, they turned to AIS Media’s digital marketing programs.
Our Action Plan
AHI’s existing site design and search marketing approach made it difficult for potential patients to find an AHI center. Knowing that 88% of patients that look for health information start with search engines, the AIS Media team developed a multi-phased organic search strategy for AHI.
The first step was to identify 50 high-value, high-intent keywords and optimize AHI’s existing website. AIS Media then redirected search traffic from the home page to preferred landing pages, which contained rewritten, SEO copy. This new traffic flow worked well, reflecting a higher level of intent by site visitors and better conversion rates. The rewritten content drove immediate and long lasting results, propelling the company’s website to page #1 of search results for more than 50% of the center’s chosen keywords.
Results We Achieved
Page 1 Rankings
The surge in site traffic generated a 406% increase in Google page-1 rankings over the course of 12 months.
Organic Traffic Percentage Increase
AIS Media’s SEO program produced a staggering 185% increase in organic traffic.
“That’s about as excited as our CEO gets. Thanks for making me look so good! I feel like popping a bottle of champs.”-Megan Finnerty, Marketing Director