Apple vs. Google: How AI Search Is Reshaping Digital Marketing
Apple may drop Google Search in favor of AI engines like OpenAI, Perplexity, and Anthropic. Here’s what CMOs must know to stay visible in the new AI-first era—and how AIS Media helps brands lead the shift.
Business Owners and CMOs: AI is Changing How Customers Find Businesses — Top 10 Ways You Must Adapt
AI is changing how customers search. Discover 10 ways CMOs must adapt their digital strategy to stay visible in AI-powered platforms like Google Gemini and ChatGPT.
Scale SEO Content Creation Without Compromising Quality
Scale your SEO content without sacrificing quality. Discover proven strategies to boost output, maintain high standards, and enhance search visibility.
Voice Search Optimization: The Key to Dominating Search in 2025
Voice search is transforming SEO in 2025! With 50% of searches now voice-based, optimizing for voice assistants, featured snippets, and local SEO is crucial. Learn best practices to rank higher and stay ahead!
AI Marketing Trends 2025: 7 Key Strategies for Success
AI is revolutionizing marketing in 2025. Discover 7 key trends—from hyper-personalization to predictive analytics—that CMOs must embrace to stay ahead in the digital landscape.
Top 10 SEO Trends to Achieve Page #1 Google Rankings in 2025
Stay ahead in 2025 with the top 10 SEO trends. Learn how AI, E-E-A-T, and zero-click searches are reshaping Google’s Page 1 rankings—and how to adapt.
Top 10 Conversion Rate Optimization (CRO) Tactics for Higher ROI
Conversion Rate Optimization (CRO) is both an art and a science. It is a strategic process of testing and refining website elements to maximize the percentage of visitors who convert into customers. But optimizing conversion rates is more than just improving percentages; it’s about aligning digital and business strategy with data-driven decisions for maximum impact. […]
Debunking SEO and PPC Myths: What Really Drives Conversions
Let’s explore the impact of SEO and PPC campaigns, dispel prevalent myths, and identify the true indicators of success. The Role of SEO and PPC There are two key strategies for driving website traffic and boosting conversions: Search Engine Optimization (SEO) and Pay-Per-Click (PPC) advertising. Understanding the role of SEO and PPC in digital marketing, […]
5 Digital Marketing Trends to Drive Success in 2024
Let’s dive into the top digital marketing trends that will significantly impact your business in 2024. Whether you market a midsized company or a funded start-up, staying ahead of the curve is crucial to remain competitive in today’s fast-paced digital landscape. From emerging technologies to digital marketing channel changes, we’ll outline the key trends that […]
SEO Strategies for Business Owners: Google’s SGE and its Impact on SEO
Are you a business owner aiming to attract customers through high Google search rankings? Quality content that addresses user queries is key. At AIS Media, our experienced team specializes in SEO strategies that drive top search engine rankings, boosting traffic, leads, and sales. Amid the dynamic digital landscape, Google’s Search Generative Experience (SGE), is a game-changer. […]
Social Media Marketing: Musk and Twitter vs Zuck and Facebook. Who Will Win?
The billionaire boys will be fighting it out in a cage fight at an unconfirmed location. Elon Musk, who owns Tesla, SpaceX, and most recently Twitter, as well as Mark Zuckerberg, who founded Meta (formerly Facebook), which also owns Instagram and WhatsApp. Although Ultimate Fighting Championship (UFC) president Dana White’s assertion that “both guys are […]
How to Get More Positive Customer Reviews (and Why it Matters)
When you think about your company’s digital strategies, you consider initiatives that center around your brand’s best digital marketing practices and social media campaigns. While those significantly increase brand awareness and improve sales, business reviews are another critical tool that generates customer engagement and support. 90% of potential customers read these reviews when determining which companies to patronize, which […]
How to Optimize Your Content for Voice Search Using Local SEO Strategies
With technology always at our fingertips, we live in a world where convenience is paramount. Whether we are on-the-go or trying to multi-task at home, we have become extremely reliant on using voice search through mobile personal assistants and smart speakers like Siri and Alexa to get the answers we want without having to lift […]
SEO Strategies: Boost Rankings and Site Traffic with Google Discover
The digital world is constantly evolving with new marketing techniques always waiting to be discovered. Because of the ever-changing technology that affects how websites rank on Google, business owners can feel lost on how to keep up and make sure they receive maximum visibility. To get your business in front of the right audience, you […]
Digital Marketing Strategies to Reopen Your Business
As our country begins to re-open, effective digital marketing strategies not only help your business survive but thrive as many competitors continue to struggle with the challenge. Customers already understand and expect your business will be operating differently. However, they still expect clear, concise communications that set expectations. Digital Marketing Strategies Guide The main goals […]
SEO Strategies: Top 5 Google My Business SEO Hacks for Higher Rankings
Google Business Profile (GBP) is one of the most prominent ways to supercharge your company’s search engine optimization (SEO) and online visibility. If your business has a Google Business account and you’re ready to take it to the next level, here is a list of some top SEO strategies for marketing using Google Business to […]
SEO Experts Look into the Future with Top 2020 SEO Trends
The SEO landscape is forever changing and SEO experts are constantly looking ahead for future trends. As each new year approaches, it’s beneficial to brush up on your SEO skills to ensure that you’re up-to-date and your business isn’t falling behind in the competition. What was last year’s top SEO skills and tactics may not […]
SEO Consulting: 7 Reasons UpCity Ranked AIS Media “Top 1% in North America”
AIS Media wins UpCity Excellence Award for SEO Services. It’s a special honor because over 33,000 agencies were analyzed and scored. Only the top 1% of agencies in North America were awarded with an Excellence Award.
SEO Experts List Top 10 Essential Google Ranking Factors for SEO Success
Google’s Search algorithms are continually refined. Keeping on top of them can be a daunting, time-consuming task. At AIS Media, our SEO experts know because it’s what our team does every day. The Google algorithms utilize over 200 rankings factors to sort through the hundreds of billions of web pages in its search index to […]
Florida 2 Google Update March 2019 – “This One Is Important and Big”
[Updated 3/28/2019] BREAKING NEWS: On 12th March, Google confirmed that it had once again updated its core algorithm after experts noticed changes in worldwide Google search indexes. The Florida 2 Google update may send small and large businesses nationwide rushing to alter their SEO strategies. Dubbed the “March 2019 Core Algorithm Update” or “Florida 2”, […]