Explore if AIS Media digital marketing programs are right for you.
PromoMatting, a custom logo mat manufacturer, called on the expertise of our digital marketing agency’s expert SEO content services. The company needed to dramatically lift its online visibility in search engines and boost lead generation. Immediately following a website redesign, our SEO and content strategy team quickly went to work optimizing the site.
Targeted SEO strategies increased the site’s number of Google page #1 ranking by 411% for their high-value target keywords, which drove a 65% increase in organic website traffic.
Companies such as Adidas, Nike, Hilton, Men’s Wearhouse, Whole Foods, Guinness, Jack Daniels, and Ray-Ban use PromoMatting’s custom logo mats to promote their brand at retail entrances, in front of displays, and at the point of purchase.
For over 40 years, PromoMatting has been manufacturing customized mats. They dedicate themselves to helping companies gain brand awareness and sales with eye-catching, durable custom logo mats. Through a targeted SEO and content strategy, we aimed to help PromoMatting reach more high-value brands than ever before. Thus, we intended to achieve top search engine rankings for the most relevant industry keywords, discovered by keyword research and competitive analysis.
The first step was to perform a comprehensive technical SEO analysis on PromoMatting’s newly launched website and then make numerous improvements to the code, multimedia, and content. These improvements helped ensure that Google could not only read the site but also that it didn’t see any technical errors hindering our progress with keyword rankings. We then incorporated PromoMatting’s high-value keywords throughout the site’s on-page content, created an off-site link-building plan, and submitted SEO copywriting recommendations.
A big part of our SEO content services was ensuring that Google’s best practices were applied to all website pages, titles, tags, and content. We also guided SEO content development so that each target keyword had its own specific landing page or blog post. This one-to-one keyword targeting helps serve the company’s audience the content they need and provides the search engines with a clear picture of what PromoMatting offers.
AIS Media’s targeted SEO strategy for high-value keywords led to an astonishing 411% increase in keyword visibility on Google’s page #1. This dramatic lift in online visibility created a substantial increase in organic visits, which is illustrated in the graph below.
An abundance of page #1 rankings helped PromoMatting achieve an astounding 65% increase in organic site traffic year-over-year from a strategic SEO and content strategy. This directly impacted business results with an increase in online exposure to reach qualified buyers at the time of their decision-making.
SEO content services company, AIS Media, has been ranked as a Top SEO, Digital, and Social Media Marketing Agency by Clutch.co and among the “Top 1% of digital marketing agencies in the U.S.” by UpCity. AIS Media has received nearly 80 digital marketing awards in the last eight years.
With extensive experience in Search Engine Optimization (SEO), Content Development, Digital Strategy, Pay-Per-Click (PPC), and Social Media Marketing, AIS Media manages B2B and B2C digital marketing campaigns to consistently deliver measurable results that help businesses reach their desired outcomes.
Contact us today for a complimentary digital marketing consultation.