How to Use Google’s New Free-to-Use Tool to Boost Your SEO
In the world of SEO, when Google announces a major update, your SEO can only sink or swim. In similar fashion to their recent update to New AdWords, Google is in the process of redesigning their data collection platform, Search Console. Throughout Q1 2018, Google is sending out new Google Search Console (currently in beta) […]
Tips from an SEO Agency: 10 Ways to Rank Higher on Google Maps
For local businesses, ranking for Google Maps SEO is something of a Holy Grail of search marketing, and an SEO agency has lots of tools to help you get there. It’s a goal at least equally worth a first-page organic ranking, especially for small businesses with limited reach.
Here’s How to Bring Home the Gold With an Expert SEO Company
Much like an athlete, your company needs a team to help exceed your goals and achieve your moment of glory. When choosing an SEO company you need the very best to win the digital marketing gold.
In a Relationship with SEO
Starting an SEO program is a lot like starting a relationship. But, when you find the right SEO company, it’s like finding “The One”.
How to Get the Most Out of Yoast SEO: Everything You Need to Know
The Yoast SEO plugin for WordPress is certainly no secret within the SEO community. But, just having Yoast SEO installed on your site is not enough. Find out why!
What an SEO Agency Can Do for You: the SEO Hierarchy of Needs
Maslo’s hierarchy of needs categorizes human needs into layers on a pyramid-shaped chart: from your basic survival needs at the base, all the way up to self-actualization at the top. While your website’s SEO needs are not quite as critical, an SEO agency can do a lot for your business to help it thrive online: […]
5 Ways Your SEO Strategy Is Hurting You
Is your current approach to SEO covertly hurting your overall digital marketing strategy? Maybe you need the help of professional SEO services. SEO is an ongoing process that has to be regularly updated and monitored. Providing effective SEO services requires consistency, patience, and continuous learning. Google is always evolving and improving. They use SEO as […]
Top 10 Search Marketing Trends for 2018
Search marketing is ever-evolving. New technology shapes consumer behavior, impacting the way people search for products and services. Search engines respond to consumer behavior multiple times per day with upgrades to their platform. In order to grow your business through search, it is imperative to understand how these trends will impact the future and get […]
Social Media or Search Engine Marketing: Which Is Best For My Business?
As digital marketers, we’re often asked to provide our expert opinions on the best place to spend your marketing dollar online. If leveraged effectively, there are many fundamental characteristics of social media and search engine marketing that can bring good traffic to your site. But, what works for one business may not work for another, […]
5+ Hidden Features in New AdWords that Could Boost Your PPC Management
Staying on top of AdWords updates gives you an advantage in PPC management, a competitive arena for businesses. Even a slight edge can save you money and allow you to get the most out of your budget. This year Google announced a complete makeover to the AdWords platform. Many features are reskinned and repackaged to […]
How Long Does It Take to Rank on Google?
One of the most common questions we hear from our current and potential clients is “How long it will take for my website and blog posts to rank on Google?”, specifically to reach the coveted first page, or “Top 10” rankings on Google through SEO. The answer to that question depends on a number of […]
How a High-Performance SEO Program Helped Propel Imaging Company to #1 in Southeast
American Health Imaging (AHI) needed to amplify online brand awareness and drive patient demand for its premier MRI, CT scan, X-ray, and PET imaging services. AHI recognized that securing page-1 organic Google rankings was critical to this success. They needed a digital marketing partner with proven medical and healthcare marketing experience, so, they turned to […]
Is Site Speed Dragging Your Rankings Down? 10 Ways to Improve Site Speed
Since 2010, Google has said site speed is a factor that affects your search rankings. In a mobile-first world, users expect an instantaneous response, therefore demanding businesses to improve site speed. The consensus now is that if you have a slow site, you’re not going to rank well on search engines. The challenge for all […]
Local SEO Spotlight: Introducing Google Posts
After much anticipation, Google Posts is now available to all small businesses via Google Business. Google Posts will appear in both Google search and maps results. Are you utilizing this free and easy to use platform as part of your local SEO? How about your competitors? Local business owners may now use Google Posts as […]
5 Ways to Improve Your SEO Content Writing
SEO content writing. Whether it’s copy and images, PDFs, or whitepapers, it’s the one thing that all websites need in order to attract visitors. It’s also the one thing that everyone thinks they can do on their own. After all, how hard is it to write a few hundred words or load an image to […]
5 Steps to Boost SEO Rank and Get More Customers
Need more customers? Getting your business found on search engines by your target customers at the precise moment they’re searching for what you offer is one of the most effective ways to drive site traffic and revenue growth. Research proves that 89.92% of people click on links on the first page of Google search results. Competition for […]
PPC and SEO Services Work Better Together
Many marketers see PPC and SEO services as two separate strategies, yet they share the very same goal: drive quality traffic to your website. Combining SEO services and effective PPC management ensures increased online exposure to your target audience, leading to a boost in conversions of almost 200%, according to Search Engine Watch. The most powerful website traffic-generating approaches are organic and paid […]
1,260% Increase in Pay Per Click Leads in 6 Months for Biotheranostics
“Our products have exceeded sales projections month over month! We attribute our lead generation success to AIS Media’s search marketing team”, said Justin Nguyen, Marketing Manager at Biotheranostics. In the first 6 months of working with AIS Media, leads generated through Pay Per Click (PPC) increased by 1,260%. During the same period, AIS Media also reduced […]
Google Fred Is Confirmed: 5 Tips to Protect Your Keyword Rankings
Imagine how much money your business would lose if you lost half of your site traffic over night, because of a Google Algorithm update you didn’t know about. Staying informed on Google activity is a sure-fired way to succeed on the search engines. On average, Google updates its algorithm three times each day, that is […]
5 PPC Management Tips That Will Maximize Your ROI on Pay-Per-Click Advertising
Are you spending too much on PPC advertising? AIS Media has 5 PPC tips for your business to reduce your cost per acquisition and maximize your ROI.
